Fundraising Intelligence webinars from WealthEngine

December 1 2010 1:00 - 2:00 pm
Strategies for Building the Prospect Pipeline
Presented in conjunction with APRA. Caroline Oblack of WealthEngine will cover proactive research strategies designed to help organizations build their prospect pool, including:
• A three-pronged approach including screening, peer screening, and modeling/analytics
• Building your donor base through proactive prospecting
• Prospecting for donors
• Social networking/ethics
• Harnessing the power of your DMS (Using the Resources You Have)

December 7, 2010 1:00 - 2:00 pm
Actionable Strategies for Growing Your Fundraising Program
This session will discuss the different areas of fundraising and how an organization may prioritize and segment their donor and prospect base to grow their fundraising program. Topics may include:

•Major Gifts
•Annual Fund
•Planned Giving
•Corporate/Foundation giving
•Strategies to Upgrade Annual Fund Donors to a Major Gift Prospects
•Strategies to involve your Board Members and Volunteers in the fundraising process
•Segmenting and Prioritizing Your Donors and Prospects